This serum is great! Although I have been using it for only a short time, I do know a few things about it already. It feels good on my face and it has a neutral aroma, which I like. I put a few drops in the palm of my hand and then use my fingers to apply it to my face; it goes a long way with only a few drops needed for coverage. I then add a moisturizer on top and am set to go. The serum is making my face feel a bit tighter. After I have been using it for a longer period of time, I will add to the review, but so far I like the serum and plan to use it consistently.