I am already in love with this product. The immediate results were there as promised. My skin felt smoother and tighter. There is a 100% money back guarantee if you are not satisfied with the product. If you go up to the ingredient list, you will see that it relies on many of the tried and true ingredients found in anti aging serums. I love that it has the combination of hyaluronic acid, vitamin c, vitamin e, aloe vera, antioxidants, and several other incredible oils and plants to formulate an almost entirely natural and organic serum. It comes out smoothly and it has a nice dispenser that doesn't stick and works well with the product. The dispenser's compatibility can be very important as you can accidentally waste product through a faulty dispenser. I've had a couple beauty products that have given out way more than I can handle and I just applied it to other areas but still considered it a waste. That was not the case here. I love the way this smells. Overall this is an incredibly curing and restorative formula. It not only helps you instantly look brighter and more youthful, repeated use will help with your complexion and will reduce the dark spots and other permanent signs of aging you may already have. I love most serums that have the active ingredients that this serum does. Just because they work well together. As I mentioned above, with the 100% money back guarantee.. you have even more opportunity to be satisfied with this product. You might not think anti aging is something that needs to be part of your routine yet; but at 26, I've incorporated it into my daily beauty regiment because I've seen my peers grow up. Even as young as we are right now, some have not aged gracefully. I started paying more attention to skincare when I found out that a woman who looked to be in her late twenties was actually 40. All because she took great care of her skin. No plastic surgery involved.