The packaging is super cute and not like those plain bottles that other products have, which is a plus for me. The consistency is light-medium and absorbs quickly (another plus for me) my skin is oily at time and dry next! I use this when my skin feels dry and it makes my skin soft and more moisturized. Maybe after continued use it will reduce my acne breakouts but for now it gives me a brighter and softer skin so I love it! I use it at night only.