This was my first time using a product like this. I was so impressed that I insisted my husband try it, too. He was a bit iffy using something from a purple and gold bottle with the word "diva" on it, but even he liked it. I live in Illinois and the winter weather does a number on your skin. I'm constantly dry and tight, no matter how much I alter my daily skin ritual. But since I've started using this, my skin doesn't hurt anymore. It's not red and tight, it's not flaking. Under my eyes is even softer and fuller. I look like I got an extra couple hours of beauty sleep. I definitely recommend this for anyone who needs some extra moisture in their face. It makes a huge difference. Plus, the packaging is really nice. It makes you feel like you're being pampered.