I have been using Vitamin C serum for my face for some time and just ran out of one I was using, so when I came across this one on amazon, I decided order it and am so glad that I did, This serum is better than the one I was using, which was also all natural Vitamin C serum, but this one has more quality ingredients than my previous one. Aloe, Hyaluronic Acid, Green tea, Argan oil and more. This serum's first ingredient is Aloe, not water like some others. I have been using this serum for about a week, but really, I noticed the different the second day I used it My skin feels moist, soft, smooth and plump. I especially noticed the huge difference on my face between my temples and eyes. I do not even see the fine lines and it is so smooth! This serum is not greasy not tacky. It goes on smooth and you really need one pump for your whole face. I follow up with my regular moisturizer cream and BB cream for the day. Another thing I've noticed was now my pores are less visible. I am very pleased after only one week of use so far. I am hoping that this serum will help fade my Sun spots from my face in a long run...we'll have to wait and see.